Press Conference – Orient Electric’s strategic partnership with the De’Longhi Group
Orient Electric's Appliances business held a mega press conference at New Delhi on 28th November 2018 to announce its strategic partnership with De’Longhi Group. Under this partnership, Orient Electric will have exclusive rights to market and sell the marquee brands of - De’Longhi, Kenwood and Braun.
The press conference was well attended by journalists from across mainlines, financials, regional and electronic media. The event was also attended by select bloggers, home chefs and home bakers who were delighted to explore De’Longhi Coffee machines, Kenwood Kitchen machines, Braun hand blenders and many other products put on display.